Audi’s first EV based on the PPE platform, developed in collaboration with Porsche, is packed with technology.
Sep 03, 2023 at 3:01 pm ET
Audi has unveiled the interior of the 2025 Q6 e-tron after previewing the model’s exterior design in July during a prototype first drive event.
The Q6 e-tron is a very important EV for Audi for at least two reasons. First, its size is similar to the popular Q5, which is positioned between the Q4 e-tron and Q8 e-tron in Audi’s EV lineup, making it a good bet for success.
Secondly, it is the first model from the brand to be based on the Premium Platform Electric (PPE) co-developed with Porsche and the new E3 electronics architecture.
After seeing the first photos of the Q6 e-tron’s interior and learning about the onboard tech, we’re pretty sure the cabin is the third reason why this model will be a big deal for Audi.
Audi says that the interior has been tailored more closely to the user’s needs than ever before and has been remodeled keeping this in mind. PPE and the E3 architecture serve as the basis for rethinking the design and range of functions of the interior, with technology, aesthetics and sustainability being “in perfect balance” in the Audi Q6 e-tron.
Starting with the design, the interior features a three-dimensional, high-contrast layout that intentionally places elements in the foreground or background, creating a 3D spatial architecture combining aesthetics and ergonomics.
The cabin is dominated by what Audi calls the “Digital Stage”, which includes the free-standing Audi MMI Panoramic Display and the MMI Front Passenger Display. The former features a curved design and OLED technology and includes an 11.9-inch Audi Virtual Cockpit and a 14.5-inch MMI touch display.
The front passenger also gets a 10.9-inch display which fits well into the dashboard design. Thanks to the active privacy mode with shutter technology, the passenger can watch movies or assist the driver, for example with navigation, without distracting the driver.
Audi also offers an optional augmented reality (AR) head-up display (HUD) for the Q6 e-tron, which shows the driver a large, tilted image plane on the windshield that displays relevant information such as speed, traffic signs and more. Shows information. Help and navigation icons.
The tech fest continues with the Interaction Light (IAL), which envelops the interior and cockpit in a curved LED strip that serves three main functions: vehicle status, safety (it looks at the dynamic turn signals), and charging status.
The new E3 electronics platform enables the Q6 e-tron to offer a fully connected digital interior, in which various functions are intelligently linked. For example, users can control a number of vehicle functions using Audi’s self-learning voice assistant, which for the first time is represented by an avatar and augmented reality head-up display in the dashboard.
Gallery: 2025 Audi Q6 e-tron interior
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Activated with the phrase “Hey Audi”, the digital assistant constantly learns from user behavior to provide them with the best possible assistance, providing proactive suggestions, smart routines and intelligent lists.
The electric SUV, on the other hand, features a new infotainment platform based on Android Automotive and developed with Volkswagen Group’s software company, CarryD.
The practicality of the Q6 e-tron is said to benefit from the PPE platform, with the electric SUV offering a spacious interior with multiple different storage spaces and trays.
For example, the center console houses two cupholders, a cell phone charging tray, and two smartphone charging ports. The vehicle also offers extra legroom as there is no middle tunnel, and the rear middle seat has been described as “very comfortable”.
The trunk offers 18.6 cubic feet of storage space, and that expands to 54 cubic feet when the rear seats are folded down. Coming to the rear seats, they fold separately in a 40:20:40 split. The Frunk adds 2.3 cubic feet of storage space, which is enough to store a mobile charging cable and small travel bag.
Audi is known for the quality of its interiors and the Q6 e-tron should be no exception. The automaker says the materials used were selected keeping functionality and sustainability in mind, with recycled content including Dinamica Microfibre, Elastic Melange Fabric and Econyl.
Depending on the equipment, the cabin also includes classic materials for a luxury car such as fine Nappa leather with diamond stitching, sweetgum and birch wood trim, and brushed aluminum. Audi expects to fully reveal the Q6 e-tron sometime in 2024 and make it available for sale as a 2025 model later that year.
