(MENAFN- Markets Press Release) November 11, 2023 12:03 am – PlayMining is committed to addressing real-world issues through the introduction of ‘gamification of work’ with a pilot project in collaboration with TEPCO Power, to be launched in spring 2024.Thank you for reading this post, don't forget to subscribe!
Singapore, November 8, 2023 – Digital Entertainment Assets (DEA), a Singapore-based global Web3 entertainment company and owner of the popular playmining GameFi platform, announced on October 25 a new B2B business model to tackle issues such as labor scarcity through ‘gamifying tasks’. The company’s DEAPcoin ($DEP) witnessed a 64.14% surge in its token price over the two weeks following the announcement, marking a 32.79% increase from its October 25 price at the time of writing.
Dea Co-Founder and Co-CEO Kozo Yamada stated, “We are establishing numerous valuable partnerships with non-traditional Web3-based large corporations. By implementing our distinctive ‘gamification of work’ innovation, we are aiding these companies in sourcing labor and integrating various work tasks with incentivized games on our PlayMining platform.”
The company is already in the process of developing a pilot project in partnership with TEPCO Power Grids, Japan’s largest and the world’s fourth-largest electric power company. Set to launch in specific areas of Japan in spring 2024, the game aims to alleviate utility inspector labor shortages by incentivizing players to take photos of old power poles. Players will team up and compete to connect the most pillars in a row, with winning teams earning DEP token rewards.
A second project is underway to streamline work in the waste management industry. PlayMining has collaborated with waste management specialist Rita Technology to create a video game that rewards players who remotely control waste-sorting robots installed in waste-processing facilities in Japan. This initiative aims to address labor shortages in waste management, a line of work often deemed unappealing due to its difficulty, hazards, and filth.
#GamifyingWork to address the labor shortage crisis by 2023
PlayMining’s initial two ‘Gamifying Work’ projects directly confront the global labor scarcity crisis, a societal issue impacting nearly four out of five companies worldwide as per the 2023 report by ManpowerGroup. Core industries, especially in areas such as energy, utilities, communication services, consumer goods manufacturing, industrial/materials, transportation, logistics, and automotive, are currently experiencing talent shortages.
In August 2023, DEA secured investment from the KDDI Open Innovation Fund to explore new business collaborations. The fund links startups with the group resources of KDDI, Japan’s second-largest telecommunications company. PlayMining is now advancing on several new projects aimed at tackling challenges across a variety of industries, including CO2 reduction, disaster prevention, local regeneration, heritage, animal welfare, quality of life for the elderly, and employment for individuals with disabilities.
Yamada further added, “We are breaking down the barriers between work and play by creating a system that encourages everyone to contribute to society. We are bridging businesses in any industry with community members who are addressing problems through gaming, crowdsourcing, and a token incentive model. This presents a win-win scenario for all stakeholders involved.”
GameFi rally forecasted for Q4 2023
GameFi tokens have experienced a bullish trend in the cryptocurrency market over the past two weeks, with substantial double-digit price percentage hikes. PlayMining’s DEP token leads the way with a 32.79% surge, surpassing three other well-known tokens, Axie Infinity (AXS), Sandbox (SAND), and Illuvium (ILV), which witnessed two-week price gains of 22.33%, 15.75%, and 31.24%, respectively.
DEA, a longstanding GameFi veteran, originally launched in 2018 as Axie Infinity. The PlayMining GameFi platform currently includes eight casual-play P&E games – Job Tribes, Menya Dragon Ramen, Cookin’ Burgers, Lucky Farmer, Graffiti Racer, Lost Archive+, SOUL Fusers, and Wicked Roll Ruler. The platform also features its DEP tokens in two NFT marketplaces and a ‘watch-and-earn’ streaming video application. It is also home to the Kamui Fujiwara Verse Metaverse project.
Businesses interested in exploring opportunities to simplify work with PlayMining can contact DEA via the following link: Digital Entertainment Assets:
Digital Entertainment Assets Pte. Ltd. (DEA) is a Singapore-based global Web3 entertainment company established in August 2018. DEA is a developer of Web3 games. DEA also operates the PlayMining GameFi platform, NFT marketplace, and the ‘Verse’ metaverse project, as well as DEAPCoin ($DEP) – the first P&E token approved by Japan’s Financial Services Agency (FSA). The team is led by two co-CEOs – Naohito Yoshida and Kozo Yamada, renowned for their decades of experience in building successful startups (with 3 IPOs), creating popular video games, producing web TV programs, and demonstrating a deep understanding of NFT gaming.
PlayMining is a GameFi and Metaverse platform that empowers creators who would otherwise have little profit in the traditional IP creation industry. The PlayMining platform is a new business model for content creation, with PlayMining being an NFT marketplace powered by DEAPcoin ($DEP), combined with an NFT gaming and metaverse platform. Offering in-house games as well as third-party projects with their own native tokens that allow creators to capture most of the value they create, the PlayMining platform has 2.7 million users and Job Tribes, a list of web 3 game titles including Cookin’. Burgers, Menya Dragon Ramen, graffiti racer, lucky farmer, lost archive+, rogue roll ruler and soul fusers, as well as the metaverse project fujiwara kamui verse.
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