Google has laid off hundreds of employees working in its hardware, voice assistance and engineering teams as part of cost-cutting measures.Thank you for reading this post, don't forget to subscribe!
The company said in a statement that the cuts come as Google “looks to invest responsibly in our company’s biggest priorities and the important opportunities ahead”.
“Some teams are continuing to make these types of organizational changes, including eliminating some roles globally,” it added.
Google previously said it was eliminating a few hundred roles, with the majority impacting its augmented reality hardware team.
The cuts come after executives at Google and its parent company Alphabet pledged to reduce costs. A year ago, Google said it would lay off 12,000 employees, or about 6% of its workforce.
In a post on
“Our members and teammates work hard every day to create great products for our users, and the company cannot fire our coworkers despite making billions every quarter,” the union wrote. ,
Google is not the only technology company that is taking a step back. In the past year, Meta – Facebook’s parent company – has cut more than 20,000 jobs in a bid to reassure investors. Meta’s stock price increased by approximately 178% in 2023.
Spotify said in December it was laying off 17% of its global workforce, with the music streaming service set for a third round of layoffs in 2023 as it moves to reduce costs and improve its profitability.
Earlier this week, Amazon laid off hundreds of employees at its Prime Video and Studio units. It will also lay off about 500 employees working on its livestreaming platform Twitch.
Amazon has cut thousands of jobs after increasing hiring during the pandemic. In March, Amazon announced it planned to lay off 9,000 workers, out of the 18,000 it said it would lay off in January 2023.
Google is currently locked in a fierce rivalry with Microsoft as both companies attempt to take the lead in the artificial intelligence field.
Microsoft has stepped up its artificial intelligence offerings to take on Google. In September, Microsoft introduced a Copilot feature that incorporates artificial intelligence into products such as search engine Bing, browser Edge as well as Windows for its corporate customers.
Zane Su, The Associated Press